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Rafael Guimarães Oliveira
Rafael Guimarães Oliveira




💡 What I do: From improving onboarding flows for global platforms to redesigning apps that boost user ratings, I thrive on tackling complex challenges. My journey includes creating collaborative design systems, enhancing B2B experiences, and designing responsive solutions for desktop and mobile across multiple industries.

🌎 Global perspective: I’ve worked on projects that span 9 countries, gaining insight into diverse user needs and cultural nuances. As I prepare for a new chapter in Canada, I’m focused on applying my expertise to international markets and evolving in multicultural teams.

✏️ Why Medium? I use this space to share my learnings, design frameworks, and insights into the evolving role of product design in driving business outcomes.

📍 Based in São Paulo, Brazil – dreaming big and designing even bigger.

Connect with me for design discussions, collaboration opportunities, or just to geek out about UX and product strategy!

Rafael Guimarães Oliveira

Rafael Guimarães Oliveira

Product Designer at Rappi - Working with design more than 10 years